Biography
Dr. Chihyung “Michael” Ok joined the faculty in 2013 from Kansas State University’s Department of Hospitality Management and Dietetics, where he taught courses ranging from Advanced Research Methods to Cost Controls in Hospitality and Foodservice Systems.
Dr. Ok’s research interests include service design and evaluation, customer relationship management, employee emotional labor and intelligence, food and travel experience, and senior citizens’ attitudes and behaviors in hospitality product and service consumption.
His teaching interests are hospitality services and lodging management, research methods, hospitality and tourism marketing, and hospitality management strategies.
His 28 peer-reviewed publications include, most recently, an International Journal of Hospitality Management titled ‘The power of design: How do consumers respond to hotel design?’ and a Journal of Travel Research article titled ‘Relationship between emotional labor and customer orientation among airline service employee: Mediating role of depersonalization.’
Dr. Ok has been involved in fourteen funded research projects, and he has participated in 60 conference proceedings and presentations.
He currently serves as a coordinating editor for the International Journal of Hospitality Management and on the editorial boards of six academic journals including the Journal of Travel and Tourism Marketing and Management and the Journal of Travel and Tourism Marketing.
He earned his PhD in Hospitality Services Management from Kansas State University; Master’s and Bachelor’s degrees from Florida International University’s School of Hospitality and Tourism Management; and a Bachelor’s degree from Sejong University’s Department of Tourism Management in Korea.
Courses Taught
Number | Name | Level |
|---|---|---|
STHM 4496 | Global and Ethical Issues in Experience Industry | Undergraduate |
THM 2313 | Financial Issues in Tourism and Hospitality | Undergraduate |
THM 3312 | Strategic Decision Making in Tourism and Hospitality Management | Undergraduate |
THM 4398 | Contemporary Issues in Tourism, Hospitality and Event Management | Undergraduate |
Selected Publications
Featured
Lim, S. & Ok, C. (2021). A meta-analytic review of antecedents of hospitality and tourism firms’ performance: A cross-cultural comparison. Tourism Management, 86. doi: 10.1016/j.tourman.2021.104325.
Lee, J., Ok, C., Lee, S., & Lee, C. (2018). Relationship between Emotional Labor and Customer Orientation among Airline Service Employees: Mediating Role of Depersonalization. Journal of Travel Research, 57(3), 324-341. doi: 10.1177/0047287517696978.
Choi, Y., Ok, C., & Hyun, S. (2017). Relationships between brand experiences, personality traits, prestige, relationship quality, and loyalty: An empirical analysis of coffeehouse brands. International Journal of Contemporary Hospitality Management, 29(4), 1185-1202. doi: 10.1108/IJCHM-11-2014-0601.
Park, S., Jang, J., & Ok, C. (2016). Analyzing Twitter to explore perceptions of Asian restaurants. Journal of Hospitality and Tourism Technology, 7(4), 405-422. doi: 10.1108/JHTT-08-2016-0042.
Recent
Kim, M., Ok, C.M., & Lee, C. (2024). Leaders' political skills and subordinates' service‐oriented organizational citizenship behavior. International Journal of Tourism Research, 26(3). Wiley. doi: 10.1002/jtr.2664.
Lim, S.E. & Ok, C.M. (2024). Meta-analytically linking the marketing mix to hospitality organizations’ performance. Journal of Hospitality & Tourism Research, 48(3), 434-449. SAGE Publications. doi: 10.1177/10963480221112052.
Lim, S.E. & Ok, C.M. (2023). Realizing potential through absorptive capacity to create competitive advantage in hospitality organizations. International Journal of Contemporary Hospitality Management, 35(10), 3410-3433. Emerald. doi: 10.1108/ijchm-07-2022-0820.
Ok, C.M. & Lim, S.E. (2022). Job crafting to innovative and extra-role behaviors: A serial mediation through fit perceptions and work engagement. International Journal of Hospitality Management, 106, 103288-103288. Elsevier BV. doi: 10.1016/j.ijhm.2022.103288.
Lim, S.E. & Ok, C.M. (2022). A percentage-off discount versus free surcharge: The impact of promotion type on hotel consumers? responses. TOURISM MANAGEMENT, 91. 10.1016/j.tourman.2022.104504
Lin, P.M., Ok, C.M., & Au, W.C.W. (2022). Dining in the sharing economy: a comparison of private social dining and restaurants. INTERNATIONAL JOURNAL of CONTEMPORARY HOSPITALITY MANAGEMENT, 34(1), 1-22. 10.1108/IJCHM-12-2020-1453
Lim, S. & Ok, C. (2021). Knowledge sharing in hospitality organizations: A meta-analysis. International Journal of Hospitality Management, 95. doi: 10.1016/j.ijhm.2021.102940.
Lim, S. & Ok, C. (2021). Fostering absorptive capacity and facilitating innovation in hospitality organizations through empowering leadership. International Journal of Hospitality Management, 94. doi: 10.1016/j.ijhm.2020.102780.
Lin, P.M., Ok, C.M., & Au, W.C. (2021). Tourists’ private social dining experiences. Tourist Studies, 21(2), 278-299. doi: 10.1177/1468797620986088.
Lin, P., Ok, C., & Au, W.C. (2021). Peer-to-Peer Dining: A Motivation Study. Journal of Hospitality and Tourism Research. doi: 10.1177/1096348021990709.
Park, K., Park, S., Ok, C., & Kim, H. (2021). Community Marathon Event Participation and Quality of Life. Sport Management Review, 1-19. doi: 10.1080/14413523.2021.1930949.
Lim, S. & Ok, C. (2021). Gift card types and willingness to spend more. Journal of Services Marketing. doi: 10.1108/JSM-10-2020-0422.
Park, S., Kim, J., Lee, Y., & Ok, C. (2020). Visualizing theme park visitors’ emotions using social media analytics and geospatial analytics. Tourism Management, 80. doi: 10.1016/j.tourman.2020.104127.
Ok, C., Park, K., Park, S., & Jeon, H. (2020). Event participation and advocacy: assessing the role of affective commitment and perceived benefits. Journal of Travel and Tourism Marketing, 37(1), 128-140. doi: 10.1080/10548408.2020.1722783.
Baek, J., Choe, Y., & Ok, C. (2020). Determinants of hotel guests’ service experiences: an examination of differences between lifestyle and traditional hotels. Journal of Hospitality Marketing and Management, 29(1), 88-105. doi: 10.1080/19368623.2019.1580173.