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01524/General & Strategic Management (GSM)

The General and Strategic Management Department teaches and conducts research in three areas: entrepreneurship, international business, and strategy. The department is responsible for teaching the undergraduate Capstone course, Business Administration 4196 (W361).
 

Foundational Courses

2501. Fundamentals of Asian Business (3 s.h.)

(Formerly: GSM 0100.)

Prerequisite: Economics 1001 (C050), 1101 (C051), 1102 (C052) or 1103 (C055) or by permission of the instructor.

This course is designed to enable you to grasp broad knowledge on Asian business practices. It will examine the similarities and dissimilarities among Japanese, Chinese, and Korean businesses and the special features of Japanese business, such as the network relationships among companies groups called.

Note: Fox School of Business students must be a junior or have special permission from your academic advisor.

2502. Fundamentals of Latin American Business (3 s.h.)

(Formerly: GSM 0101.)

Prerequisite: Economics 1001 (C050), 1101 (C051), 1102 (C052) or 1103 (C055) or by permission of the instructor.

This course is designed to give you a solid basis to face a job assignment related to business in a Latin American country and to develop your ability to perceive the importance of cultural diversity and how it influences business activities across Latin American countries. Specifically, this course will help you understand the specific challenges of doing business in Latin America and enable you to perceive and understand the differences in the business environment, business customs, and business practices between countries of Latin America and of the rest of the world.

Note: Fox School of Business students must be a junior or have special permission from your academic advisor.

Upper Division Courses

3001. Fundamentals of Managing a Small Business (3 s.h.) F S.

Prerequisite: Appropriate Discipline Specific Entrepreneurial Thinking course. Eng/CST/SCAT/ or GSM 3501 (0111).

The goal of this course is to introduce students to tools for managing relatively new and small firms. Managers of new and young firms tend to have limited resources and limited experience. Their goal is to beat the odds of failure, grow and become profitable. This course brings the "hands-on" tools and techniques that students will need to launch and manage a small business sucessfully.

3501. Entrepreneurship (3 s.h.) F S.

(Formerly: GSM 0111.)

Prerequisite: Junior standing or above.

The role and impact of entrepreneurial firms on the U.S. economy will be discussed. The growth of these firms from inception to maturity and the "Innovation" formula as a method for analyzing new opportunities will be explored taking an interdisciplinary approach. Course requirements include creating an innovative business idea and writing a feasibility study.

3502. Software Applications to Business Problems (3 s.h.) F S SS.

(Formerly: GSM 0261.)

This course provides "hands-on" experience in the application of personal computer software to business problems. Students learn to use the Excel spreadsheet program for tasks such as evaluating investment opportunities, amortizing a loan and planning the timely completion of numerous related projects. Financial statement analysis, budgeting, and forecasting are also reviewed.

3503. Managing New and Small Enterprises (3 s.h.) F S.

Prerequisite: GSM 3501 (0111).

This course aims to introduce business students to the art and techniques for managing new and emerging firms. This course brings the "hands-on" tools that students will need to launch and manage a small business successfully. Skillful navigation through the early years could make or break a young company.

3566. Global Strategic Management (3 s.h.) F S SS.

(Formerly: GSM 0380.)

Cross Listed with International Business 3566 (0380).

An examination of the distinctive management issues that arise when firms are either contemplating or already doing business across national boundaries. This course requires the integration and application of knowledge and skills learned in earlier courses and also introduces the critical business skills of understanding and managing strategic issues in international settings.

3582. Independent Study (3 s.h.) F S SS.

(Formerly: GSM 0395.)

Prerequisite: Consultation with faculty member and approval of department chairperson.

Readings and/or papers under supervision of a faculty member.

3585. Internship in Entrepreneurship I (3 s.h.)

(Formerly: GSM 0385.)

Prerequisite: General and Strategic Management 3501 (0111).

Course consists of an internship with Temple University`s Small Business Development Center working with a startup business, high-growth business, or family business (10 hours per week). Students are encouraged to select an industry or economic sector on which to focus their consulting work in an effort to facilitate the refinement of the feasibility study written in GSM 3501 (0111) and the writing of the business plan in GSM 4596 (W362).

Note: Students must contact Dr. Monica Treichel at monica.treichel@temple.edu upon registering to arrange for the internship.

3682. Independent Study (3 s.h.) F S SS.

(Formerly: GSM 0396.)

Prerequisite: Consultation with faculty member and approval of department chairperson.

Readings and/or papers under supervision of a faculty member.

3685. Internship in Entrepreneurship II (3 s.h.)

(Formerly: GSM 0386.)

Prerequisite: General and Strategic Management 3585 (0385).

Course consists of an internship with a startup business, high-growth business, or family business (10 hours per week). Students are encouraged to select an internship related to their feasibility study written in GSM 3501 (0111) and the business plan required in GSM 4596 (W362).

Note: Students must contact Dr. Monica Treichel at monica.treichel@temple.edu upon registering to arrange for the internship.

4587. International Business Practicum (3 s.h.)

(Formerly: GSM 0381.)

Cross Listed with International Business 4587 (0381).

Focuses on integrating theory and practice through the application of international business tools and methods. Students work in consulting teams with the SBDC to assist local companies exploring a new international market by providing a detailed market research report and summary presentation to the client. The course will feature guest speakers that are experts in various aspects of international trade.

4596. Senior Entrepreneurship Seminar (3 s.h.) S. Core: WI.

(Formerly: GSM W362.)

Prerequisite: General and Strategic Management 3501 (0111).

The main objective of this course is to provide the student with an understanding of the problems and challenges facing an entrepreneur in the process of creating a business plan and seeking investors. Students are required to write a business plan and formally present their business plan. To facilitate the writing of the business plan, the plan will be discussed and completed in sections. Multiple iterations of the business plan will be submitted for feedback and refinement.


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