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    MARCH 17, 2005
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Influential tech writer Mossberg to speak


Wall Street Journal “Personal Technology” columnist Walt Mossberg will discuss his views on the state of personal technology today with students and faculty as part on the Temple University Technology Leadership Series on Monday, March 21.

Mossberg is expected to give an informal presentation followed by a question-and-answer session with the audience.

A reporter and editor at the Journal since 1970, Mossberg has authored his weekly “Personal Technology” column since 1991 and is considered to one of the most influential journalists covering computers and consumer technology.

Newsweek called Mossberg “the most powerful arbiter of consumer tastes in the computer world today,” while The Washington Post has referred to him as “one of the most powerful men in the high-tech world” and “a one-man media empire whose prose can launch a new product.”
In addition to “Personal Technology,” Mossberg also writes two other weekly columns in The Wall Street Journal: “Mossberg’s Mailbox,” in which he answers readers’ questions, and “The Mossberg Solution,” where he compares and contrasts consumer electronic gadgets. He is also a contributing editor of Smart Money, the Journal’s monthly magazine, where he writes a column called “The Mossberg Report,” and is a Thursday regular on CNBC’s “Power Lunch” discussing that week’s Journal column.

In 1999, Mossberg was named recipient of the Loeb Award for Commentary, the only technology writer to be so honored. For seven years in a row, 1995–2001, Technology Marketing magazine named him as the “most influential journalist writing about computers” in its annual ranking.

“While everyone can read his views weekly in The Wall Street Journal, bringing someone as influential as Walt Mossberg to campus allows students to personally exchange ideas and opinions with one of the persons who is shaping the consumer technology landscape,” said Peter Cook, a dean’s appointment in computer and information science and the founder of the Temple University Technology Leadership Series.

Previously, the Temple University Technology Leaders Series has featured lectures by Internet pioneer Vint Cerf, Newsweek senior tech writer/columnist Steven Levy, and Scott Collins and Tara Hernandez, two of the original pioneers of the Internet browser Netscape.

By Preston M. Moretz