Sing Along Studio & Store will come to the fore front of the karaoke industry as being the one stop shop for all karaoke enthusiast needs by having all the equipment necessary in one place to have your own karaoke party or to run your small karaoke business. I will offer the latest in CD-G’s, the discs that make karaoke possible, digital downloads, music equipment, including players, amplifiers, speakers, cases, headphones, and much more. I will also offer servicing to existing equipment, for both the retail customer and the small business owners. To get a leg up on the competition I will offer all of our services in store, with guarantees that rival, if not blow away, the competition. Most importantly I will offer a small vocal recording studio which will be complete with the necessary equipment to record our customers. The Studio will also have a close relationship with New Horizon Sound Entertainment, an established, well-known, karaoke and disc jockey business. I will travel to karaoke nights and hand out prizes and give-aways promoting the store and its brand. Sing Along Studio & Store will quickly make a name for itself as the one and only store devoted to the karaoke singers of the King of Prussia area.
Mission Statement: Supply everything a music & karaoke enthusiast could need, for personal or small business, use all in one central location.
Company Goals and Objectives: Our goal is to lead the industry in customer service & appreciation, by being available to retail customers as well as small business owners who will call upon our services. Our main objective is to triple sales in the second year with a marketing plan that will be discussed later in the plan.
Business Philosophy: The customer must always have efficient and friendly service, with a great product.
Sing-Along Studio & Store will look to market to the music & karaoke enthusiast young and old. We will look to also serve the owners & operators of the small businesses in the Karaoke music industry.
Within the music recording and distribution industry the main changes come in the form of digital music. Sing-Along will prepare for these changes and transitions by staying on top of the daily changes and update the technology by offering the latest in equipment along with our best customer service.
The biggest competitive factor we bring to the table is the fact that we will offer everything you may need to sing & perform karaoke in one central location. Working in the karaoke field for over three years I personally bring the knowledge and also the angst of knowing how spread out the equipment a company will need can be.