Graduate Bulletin

Sport Business, M.S.


Admission Requirements and Deadlines
Application Deadline:

Fall:  March 1

Spring: October 30

Applications are processed as they arrive through the deadline.

APPLY ONLINE to this graduate program.

Letters of Reference:

Number Required: 2

From Whom: Letters of recommendation should be requested from individuals who are capable and prepared to make judgments on the applicant's ability to complete graduate studies. Undergraduate faculty and advisors are the best sources. Character references are acceptable, but at least one letter should be from an individual in higher education. If undergraduate work was completed a number of years ago, this may be a difficult request; therefore, discretion should be used when selecting one's references.

Coursework Required for Admission Consideration:

No specific coursework is required.

Bachelor's Degree in Discipline/Related Discipline:

All applicants must present credentials that are the equivalent of the appropriate baccalaureate degree at Temple University.

Statement of Goals:

The Statement of Goals should be 350-500 words in length and should include three components: academic/professional goals; personal strengths that will contribute to success in the graduate program; and personal weaknesses that may inhibit success in the program.

Standardized Test Scores:

The GRE, GMAT, or MAT is required. Scores are expected to be in the range of 65% and above.

Minimum TOEFL score needed to be accepted: 85 iBT or 550 PBT.  Minimum IELTS Academic score: 7.0.


A current resume is required.

Transfer Credit:

Graduate credits from an accredited institution may be transferred into the program. The credits must be equivalent to coursework offered at Temple, and the grade must be a "B" or better in order to transfer. The maximum number of credits a student may transfer is 6.

Program Requirements
General Program Requirements:

Number of Didactic Credits Required Beyond the Baccalaureate: 36

Required Courses:
Core Courses (18 s.h.):

STHM 5211:  Sport Finance and Economics

STHM 5212:  Legal Issues in Sport and Recreation

STHM 5215:  Sport Marketing

STHM 5216:  Strategic Management in Sport and Recreation

STHM 5217:  Sport Facility Management

STHM 5285:  Graduate Internship in Sport and Recreation

Fox School of Business and Management Requirements (6 s.h.):
STAT 5001:   Quantitative Methods for Business
One elective course from the Fox School of Business and Management*

* The specific Fox School of Business and Management elective course will be chosen by the student in cooperation with her/his advisor and will be relevant to the student's declared concentration.

Sport Business Electives (12 s.h.):
Students may take 12 credits from the STHM elective courses listed below (in addition to the Fox School of Business and Management requirements, if necessary). If students wish to have a concentration designation on their transcripts, they must take each course designated under one concentration listed below and "declare" the concentration.

STHM 5225:  Sport Sponsorship and Sales
STHM 5232:  Fundraising and Development

STHM 5231:  Compliance and Student-Athlete Affairs

STHM 5233:  Governance and Policy in Intercollegiate Athletics

STHM free elective course

STHM 5232:  Fundraising and Development
STHM 5241:  Evaluation of Programs and Events (1.5 s.h.)
STHM 5242:  Business of Non-Profit Organizations (1.5 s.h.)
STHM 5243:  Event Management
STHM free elective course

MIS 5001:  Information Technology Management
MIS 5101:  Business Intelligence
STHM 5226:  Consumer Behavior in Sport and Recreation
STHM 5251:  Sport Analytics
STHM free elective course

** MIS 5001 or MIS 5101 satisfy the requirement for this concentration and for the second Fox School of Business and Management requirement listed above.

STHM 5225:  Sport Sponsorship and Sales
STHM 5226:  Consumer Behavior in Sport and Recreation
STHM 5227:  Sport Media and Communication
STHM free elective course

Miscellaneous Electives:
Free electives include any course listed in the above concentrations (STHM 5221 through STHM 5251) or any of the miscellaneous courses listed below:
STHM 5220:  Special Topics in Sport and Recreation
STHM 9995:  Master's Project
STHM 9996:  Master's Thesis

Internship:  A graduate internship in Sport and Recreation (STHM 5285) is required.

Language Examination: No language examination is required.

Culminating Event:

The graduate internship is the culminating event.

Program Contact Information:

Department Information:

School of Tourism and Hospitality Management

111 Speakman Hall (006-68)

1810 N. 13th Street
Philadelphia, PA 19122


Department Contacts:

Admissions and Recruitment:

Michael Usino, M.L.A.


Director of Programs in Sport and Recreation Management:

Joris Drayer, Ph.D.


R. Aubrey Kent, Ph.D.

About the Program

The goal of the graduate program in Sport Business is to prepare future leaders in the areas of policymaking, management, supervision, education, and research. The program provides for the analysis of current trends, problems, and policies that affect sport and leisure services. Designed to provide a multifaceted approach to the study of sport business, the program is structured to prepare students for a wide range of career opportunities in sport administration, marketing, and promotions, recreation and event management, and sport analytics. (Students interested in studying at the doctoral level should refer to the Ph.D. program in Business Administration with a concentration in Tourism and Sport offered by Fox School of Business and Management.)

Time Limit for Degree Completion: 4 years

Campus Location:


Students may take their two business electives at the Fort Washington, Ambler, or Center City campuses, or online.

Full-Time/Part-Time Status:

Students are required to complete the degree program through classes offered after 4:00 p.m. Students are also able to complete the degree program on a part-time basis (8 credit hours or less per semester).

Department Information:

School of Tourism and Hospitality Management

111 Speakman Hall (006-68)

1810 N. 13th Street

Philadelphia, PA 19122


Interdisciplinary Study:

The program encourages interdisciplinary coursework, research, and interactions among faculty and students with interest in the economics of sports, marketing, stadium and arena management, administration, public recreation, fund raising, policymaking, and finance.

Study Abroad:

Students who wish to do their internships abroad work closely with the Center for Student Professional Development, which assists with the necessary contacts and supervision.


While formal ranking of academic programs in Sport and Recreation Management is not done, the program was among the first to be approved by the North American Society for Sport Management and has been viewed as one of the leading programs in the nation.

Areas of Specialization:

Areas of concentration include athletics administration, recreation and event management, sport analytics, and sport marketing and promotions.

Job Placement:

Students typically find placements in college athletics, campus recreation, professional sports, sports governing bodies, youth sports, stadium and arena management, and parks and recreation.


Not applicable.

Non-Matriculated Student Policy:

Students who are not eligible for admission may take up to 9 s.h. of coursework on a non-matriculated basis. If later accepted into the program, the courses may be applied toward the degree program.

Financing Opportunities

Teaching and Research Assistantships and Graduate Externships within the School of Tourism and Hospitality Management are reserved for students who are capable of teaching undergraduate classes in specialized academic areas or assisting in faculty research. TAs, RAs, and GEs are expected to provide 20 hours per week of service throughout the academic year. A nine-month stipend is offered along with full (9 s.h.) tuition remission for the Fall and Spring semesters. Applications for assistantships and externships are not evaluated until a Graduate School application and all appropriate materials have been received. Assistantships and externships are available only to admitted students. The evaluation of applicants for Teaching and Research Assistantships and Graduate Externships begins by March and continues until all positions have been filled.

Updated 9.24.13