Betsy Leebron Tutelman, Ph.D. is an innovative and entrepreneurial educator, committed to Temple University, and recognized as leader undertaking initiatives to benefit the university environment. 

Accomplishments

• During ten years of service as department chair, oversaw the growth of the department from two hundred to nearly eight hundred students. 
• For two dozen years have cultivated relationships with media institutions and organizations, networking to build internship and job opportunities for students. 

• Co-Directed Internship program and placed more than 2400 students. 
• Developed television news magazine program and cultivated relationship with local cable station to carry half hour weekly program.  Served as executive producer of nearly 400 shows.

• Developed multimedia initiatives for science museum, education and not-for profit agencies. 
• Designed, produced and coordinated high visibility women’s leadership conferences (Temple University League for Entrepreneurial Women) and SCT (School of Communications and Theater) alumni events at the university.  Events drew 250-400 attendees.
• Co-creator of highly accomplished Temple University League for Entrepreneurial Women and Women’s Hall of Fame.  Planned and executed conferences annually.
• Brought national media organizations to campus to recruit students from all disciplines for prospective positions.  .
• Chaired steering committee and co-chaired conference and investiture planning committees for inauguration of 9th president of university. Led team of 60 individuals in producing events associated with inauguration. Co-creator of programming for sessions on Communication and Building Coalitions for University Leadership Academy.
• Program chair for national conference for leading academic organization in field; oversaw programming for three day conference with more than 120 sessions.

Research and Teaching interests

Convergence and its impact on traditional media

News coverage in emergency situations and how first responders interact with media

Entrepreneurship in entertainment and media

Ethical responsibilities of local news broadcastersMedia programming for at-risk and disadvantaged populations

Entertainment management

Chapters and Books

Leebron, Elizabeth (2003). Media entrepreneurship as an online course. In Dominique Monolescu, Ph.D, Catherine Schifter, Ph.D. & Linda Greenwood (Eds.), the Distance Education Evolution: Issues and Case Studies (pp. 240-257). PA: Idea Group

Leebron, Elizabeth (2001) Lisa Howard (Lisa Thomas-Laury). In Mary Beadle and Michael Murray (Eds.), Indelible Images: Women of Local Television (pp. 98-106).  Iowa: Iowa State University Press

Walt Disney: A Guide to References and Resources (with L. Gartley), Boston: G.K. Hall, 1979.Conference Proceedings

Leebron, E. J and Ruggieri, D. G.  Entrepreneurship in a Converging Media World: How an Independent Production Company Adapts, USASBE/SBI Joint Conference Proceedings, Orlando, FL. 2007, on CD (blind peer reviewed)

Non-refereed Publications

Leebron, E. J. and Ruggieri, D. G. (2004) How TV Portrays Jewish and Italian-American Women.    

Television Quarterly, XXXIV (3 & 4), 33-41.

Recent Invited Presentations

“Emerging Technologies influence on new venture growth in media businesses: A case study of Banyan roductions”.   Entrepreneurship and Media Workshop, Jönköping International Business School, Jönköping, Sweden, March 30, 2006

“Media interaction with schools in the event of an emergency,” Montgomery County Safe Schools Summit, Conshohocken, PA, November 3, 2005

“Putting the Community Back in Cable Access Television,” Building Community through Local Television, Radnor, PA, October 2003

Recent Conference Participation

Papacharissi, Z, and Leebron, E. J.  Gender Differences in Local Media: Coverage of Male and Female Sources and Business Leaders in Philadelphia Area Newspapers, First Place in the Debut Competition of he Gender Issues Division of Broadcast Education Association National Convention, April 2006

Bauerle Bass, S., Seals, B., Leebron, E.J., and Ruggieri, D.G.,  First responders and media readiness in the event of terrorism: Results of a self-efficacy study, American Public Health Association, Boston, Massachusetts, November 2006

Ruggieri, D.G., Bauerle Bass, S., Seals, B., and Leebron, E.J.,  Public health workers and first responders as social marketers: Understanding attitudes and levels of self-efficacy to improve communication during emergency events, American Public Health Association, Boston, Massachusetts, November 2006

Monica Zimmerman Treichel, Ph.D., C.P.A. is a faculty member in the Fox School of Business and Management at Temple University. In her role as a professor of entrepreneurship and strategic management, she champions entrepreneurship at the university and in the Greater Philadelphia Region. Dr. Treichel chairs the undergraduate entrepreneurship major and minor and teaches entrepreneurship and strategic management at the graduate and undergraduate levels. She has published and presented many studies addressing small business, women entrepreneurs, and initial public offerings (IPOs). In addition, she reviews for several scholarly journals and conferences. Dr. Treichel works with and actively supports Temple University’s Innovation and Entrepreneurship Institute. She was named a research and teaching fellow in Temple University’s Irwin L. Gross eBusiness Institute and won school and department awards for her teaching and research. Dr. Treichel was selected as an outstanding junior entrepreneurship faculty member (one of only 10 in the nation) by the Coleman foundation, and she was awarded a Coleman Foundation/ US Association of Small Business and Entrepreneurship "Entrepreneurship Awareness and Education" grant, which she used to fund an interdisciplinary entrepreneurship program - CREATE. She advised Temple University’s Entrepreneurial Student Association and under her direction the association won several awards from Students in Free Enterprise (SIFE). Her entrepreneurship students have gone on to earn Fulbright scholarships, business plan competitions, and start their own business.

Monica Treichel has published and presented many papers addressing entrepreneurship specifically on the IPO process, the top management team, women entrepreneurs and legitimacy. She reviews for a number of top academic journals including the Academy of Management Review, Journal of Business Venturing, and Entrepreneurship Theory and Practice.

In addition to her teaching and research, Dr. Treichel co-chairs the Temple University Annual Women's Entrepreneurship Conference. The conference, now in its sixth year, focuses on timely issues impacting entrepreneurial women in business and is focused on reaching students and entrepreneurs from the Greater Philadelphia Region. The conference is attended by over 300 students, business professionals, and entrepreneurs. In addition, she co-founded Temple University’s League for Entrepreneurial Women. The League promotes and provides educational resources and services through conferences, research, scholarships, workshops, networking and mentoring.

Monica also serves as the lead faculty of the Developing Women Entrepreneurs (DWE) Project of the Temple University Center for International Business Education and Research (CIBER). DWE is an outreach program designed to assist women business entrepreneurs expand their business internationally. Dr. Treichel serves on the board of the Women’s Investment Network (WIN) and on the advisory board of Temple University’s Center for Excellence on Women’s Health Research, Leadership, and Advocacy. She is a member of the National Association of Women Business Owners (NAWBO) and the Women’s Regional Business Council (WRBC), and previously served on the advisory board of the Women’s Investment Network (WIN). Dr. Treichel served as a judge in the Pennsylvania 50 Best Women in Business program sponsored by the Pennsylvania Department of Community and Development, 2001 through 2003 and judge for the Small Business Administration’s Small Business Awards in 2004 and 2005. She served on the City of Philadelphia’s College Retention Committee and chaired the 2000 Entrepreneurship Philadelphia Conference.

As a CPA, Dr. Treichel is a member of the American Institute of CPAs (AICPA) and is active in the Pennsylvania Institute of Certified Public Accountants (PICPA). She is the past chair of the PICPA’s Relations with Schools and Colleges Committee, and served on the State Committee on Legislation and the Philadelphia Chapter Committee on Legislation and Local Taxation. She is also a member of the Academy of Management (AOM). Monica’s community involvement includes Friends of the American Red Cross, Young Friends of the American Red Cross Red Ball committee, the Upper Merion Historic Society, the Lower Merion Conservancy, Optimist International, and the Interfaith Hospitality Network of the Mainline. In 2003, she was named to the National Multiple Sclerosis Society’s Leadership Class. Monica is a member of Bryn Mawr Presbyterian Church, where she serves on the Homeless Task Force and is the assistant coordinator of the Interfaith Hospitality Network. She is the Judge of Election in her precinct and a member of the New Majority Council. Dr. Treichel was endorsed to run as the Republican candidate for the Pennsylvania House of Representatives in the 149th legislative district. She and her husband, Rudy, reside in Upper Merion Township.